Shelby Joes Inc., a family-owned company, provides more than just high-quality products with a strong emphasis on customer service. A favorite among their loyal customers, the team at Shelby Joes wanted to increase both their digital presence and branding to expand their reach to a broader audience. Partnering with our small business team, they began revitalizing their brand through digital transformation.
As a Shopify partner, CIFT worked with Shelby Joes Inc. to develop a new website to represent their digital brand. The process involved creating a custom domain that matched the brand’s identity, a vital step in the website development journey. CIFT also assisted in curating content, including videos, to elevate the customer experience. By blending technical expertise with a deep understanding of their business, CIFT developed a functional and visually appealing website, offering an intuitive and engaging user experience.
The collaboration between Shelby Joes Inc. and CIFT led to a highly successful digital transformation, marked by key outcomes such as:
- $348 in new investment
- $500 in additional and future revenue
- $7,000 saved in costs
- A custom-designed website tailored to the company’s goals
- A professional-level custom domain
- Content grounded in the brand’s values and offerings
“The Team at CIFT has been so very helpful along the way!!! Kareem at CIFT has been very helpful in helping to create our Shelby Joes Sloppy Joe Sauces Website! We are now interacting with Customers all over the United States of America, who want to taste our delicious Shelby Joes Sauces!!! Thank you, Kareem, I truly appreciate your help, knowledge, and expertise!!!”
Brenda Lee – Shelby Joe Inc.
At CIFT, we are committed to helping Northwest Ohio manufacturers strengthen their market position while remaining competitive in the digital age. The partnership with Shelby Joes Inc. is an example of our ability to deliver personalized solutions that enhance brand visibility and drive growth. We look forward to continuing to help manufacturers achieve success through innovative strategies and digital transformation, just as we have with Shelby Joes Inc.